Our Story

After spending many years working for traditional accounting firms, James, the founder realised that the traditional firms did not have the client at the center of their focus. Unlike other service industries, accountants didn’t really provide much customer service and the customer experience was less than ideal. Then the game changed. New technology has been introduced. Ways of communication at great distances has also greatly advanced. This means that by using the latest technology and collaboration tools, we can drastically alter the traditional model.

At the same time Gordon joined the business and together James and Gordon took the business to another level. We, along with other industry leading accounting firms are changing the industry. Our commitment is not to our timesheets or the dry readings of tax legislation, but to you. A laser focus on top notch customer service and client experience, along with a commitment to professional technical excellence.

The JZR Promise

We will be proactive
We will be responsive
We will always appreciate you
We put your best interest first
We will be understanding of your business needs
We will explain technical concepts in everyday language

The JZR Promise

We will be proactive
We will be responsive
We will always appreciate you
We put your best interest first
We will be understanding of your business needs
We will explain technical concepts in everyday language

Our Values

Integrity

Diversity

Innovation

Teamwork

Our Team

James Zhang

James Zhang

Director - BBS ( Accounting, Finance)

James is the visionary of the firm. When he founded the firm, he had a vision to change the accounting industry for the better. He envisaged a world where the client was at the center of our service. He sought to leverage off what was then new advancements in technology to deliver a professional service that was focused on adding value to small businesses, rather than just on tax compliance.

James is outgoing and is naturally a “people” person. Positive in his outlook, his client centric approach has won him the praise of many clients.

Outside of work James enjoys donning the apron and cooking up a feast for his friends and family. Gordon has also been spotted James with the latest Harry Potter or Twilight DVD, but James has never admitted as such.

Gordon Tian

Gordon Tian

Director - CA (CPP), LLB, BCom

Gordon’s professional experience has ranged from tax consulting, financial auditing, to business advisory. Having studied Law and Accounting, Gordon was admitted as a Barrister and Solicitor of the High Court of New Zealand in 2010. However, as fate would have it, he chose the fine art of accounting and qualified as a Chartered Accountant with EY (then Ernst & Young). He then joined KPMG to specialise in advising small to medium businesses to reach their full potential. Then a stint in the corporate world as a financial controller in a large multi-national rounded out his financial and commercial acumen.

Outside of work Gordon likes to follow international rugby and rugby league. He is a fan of the NRL, especially now the Warriors are getting better. He still hasn’t regained his hope for the Blues yet. Maybe next year will be better for them. At least the All Blacks are still winning.

Johan Potgieter

Johan Potgieter

Senior Accountant - BCompt Accounting Sciences, Xero Advisor

A firm believer in the power of cloud technology, Johan has over 10 years of experience advising small to medium businesses in areas of accounting, tax and business advisory. Johan was previously in a management position within another chartered accounting firm, which was part of a group of 23 branches throughout South Africa. Whilst Johan has built a solid foundation in the preparation of financial statements and tax returns, he is also very experienced in helping clients with budgeting, forecasting and cashflow management. Johan is a very affable and easy going person, who loves helping clients. He has acted many a times as the liaison with third parties, such as banks, insurers and tax authorities to get a positive outcome for clients.

Outside of work, Johan loves his rugby. He was especially delighted to see his team, the Lions reach the finals of the recent Rugby Championships. Johan has also admitted to enjoying the odd Celine Dion concert, though we’re not sure if that was made a compulsory attendance by his wife.

Laura Ma

Laura Ma

Accountant - BCom, Prov. CA, Xero Advisor

A mature and reliable presence, Laura has been with us ever since finishing at university. Her detailed and meticulous nature means that you can trust her to complete all client work to the highest standards and utmost accuracy. Laura is also a naturally very curious and inquisitive person, who loves to learn new things. She relishes in doing challenging and technically complex work, and to constantly learn and improve. She is currently undertaking the Chartered Accounting modules, with the aim to become a fully qualified Chartered Accountant.

On a more personal note, being a newlywed, she is enjoying her new found marital bliss. We are very happy for her.

 

Becky Liang

Becky Liang

Accountant - BBS, Prov. CA, Xero Advisor

An experienced accountant with almost 10 years of experience in public practice, Becky’s clients has ranged from restaurant owners, property developers to sole traders. She along with other members of the team are the backbone to the success of our business. Her methodical and systematic approach to work has seen her resolve many issues for our clients. Her diligent and hardworking nature embodies much of our values here at JZR. Always the consummate professional, you can trust Becky to give you the right advice.

 

 

 

Jenny Li

Jenny Li

Practice Manager - MCom, Prov. CA

Jenny is multi-talented administrator at the office. Jenny is central to our commitment to great customer service in that she is the first line of contact in answering phone calls. But that’s not the only thing she does. Jenny also has a great understanding for software and systems, and is the main person responsible for the maintenance of our vast client database. She also assists with many of our cloud based technology solutions to deliver a team wide solution to our clients.

She is always resourceful, friendly and loves resolving issues for clients. She is also the all-round trouble shooter in the office, and we can always rely on her to help us with both internal and external matters.

 

 

Anne Salvador

Anne Salvador

Accountant - Bachelor of Science in Accountancy

Anne joined us from PWC Philippines where she was the lead accountant responsible for leading a team and external communications with various stakeholders. The first thing that will strike you about Anne is her calming and mature demeanor. This in turn translates into an orderly and systematic approach in client work, where nothing will be missed out. Anne also has great communication skills, which coupled with her high sense of emotional intelligence means that you’re left with the utmost confidence in her upon communicating with her.

Outside of work Anne is enjoying the bliss of motherhood, having recently given birth to a beautiful girl. If you’re ever in need of advice about which nappies to buy or what kind of food is best for a newborn, she’s your woman.

 

Raquel Vilar

Raquel Vilar

Accountant - Bachelor of Science in Accounting

After many years working at large multi-national corporations in the accounting and finance divisions. She has in-depth knowledge in budgeting, bank, account reconciliation and financial statements. Raquel has been working together with Becky to provide excellent accounting services to our clients.

Raquel believes the importance of family and spends quality time with them whenever she gets the chance.

 

We're Hiring

Join us on our mission to help companies succeed and grow. We are currently hiring for the positions below. If it sounds like you are the person we are looking for we would love to hear from you.

Client Business Partner

Are you an experienced and ambitious CA? Do you like to be challenged with interesting and complex work that is heavily advisory focused? Do you wish to have flexible working hours whilst being highly remunerated?  If the answer is yes, then this role could be for you.

We’re looking for exceptional Client Business Partners who are qualified Chartered Accountants with at least 5+ years of experience gained either in a reputable CA firm or in a large corporate environment. You could currently be a manager/senior manager  in a CA firm or a financial controller in industry. If you wish to find out more, please contact us at admin@jzr.co.nz.

Senior Accountant

Would you like to be part of an exciting high growth CA practice with an advisory focus? We use the latest cloud based technologies. A highly rewarding role is on offer. If you’re newly qualified CA with experience gained a reputable CA firm then let’s chat. There are excellent career progression opportunities here, as well as a great positive working environment. We are always looking for great Senior Accountants. Is it you? Contact us at admin@jzr.co.nz.

Office Administrator

Are you a people person? Are you a natural problem solver? Would like to work in an awesome working environment? If so, then we could be the firm for you. As our business has continued to expand, we’re looking for an admin superstar to help us to reach the next phase of our strategic plan. Please contact admin@jzr.co.nz if you’re interested in becoming part of the team.